Formula for Ad rank:- Max CPC * Keywords Quality Score
A advertiser :-
Max CPC :- 10
Quality Score :- 10
Ad Rank for A ;- 10*10 = 100
B advertiser :-
Max CPC :- 10
Quality Score :- 8
Ad Rank for B ;- 10*8 = 80
C advertiser :-
Max CPC :- 10
Quality Score :- 5
Ad Rank for C ;- 10*5 = 50
Actual CPC deduct:- Ad rank of your nearest competitor/your quality score + 0.01
80/10+0.01=8.01 Actual CPC for A
Exact amount deduct when someone click on A advertiser ad:- 8.01
Thanks
Ashwani Kumar
9811156873
Thanks
Ashwani Kumar
9811156873
iashwanik@gmail.com
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