For click google will charge for impression there is no charges.
How google deduct bidding amount.
Let have an example :- Google is running ads for top of page bid position
Thanks
Ashwani Kumar
9811156873
iashwanik@gmail.com
How google deduct bidding amount.
Let have an example :- Google is running ads for top of page bid position
- A Advertiser Put his bid (Default CPC Cost per click) :- 10
- B Advertiser Put his bid (Default CPC Cost per click) :-10
- C Advertiser Put his bid (Default CPC Cost per click) :- 10
Google deduct bidding acmount on the basis of adrank, Then how much cost/amount for 1st Position advertiser when someone click on that ads.
Formula for Ad rank:- Max CPC * Keywords Quality Score
A advertiser :-
Max CPC :- 10
Quality Score :- 10
Ad Rank for A ;- 10*10 = 100
B advertiser :-
Max CPC :- 10
Quality Score :- 8
Ad Rank for B ;- 10*8 = 80
C advertiser :-
Max CPC :- 10
Quality Score :- 5
Ad Rank for C ;- 10*5 = 50
Actual CPC deduct:- Ad rank of your nearest competitor/your quality score + 0.01
80/10+0.01=8.01 Actual CPC for A
Exact amount deduct when someone click on A advertiser ad:- 8.01
Check the image given below for example:-
actual cpc on the basis on ad rank |
Thanks
Ashwani Kumar
9811156873
iashwanik@gmail.com
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